Digital Signage in Public Administration and Governance

digital_signageDigital signage is now being used in almost anything: for advertisements, airports, commercial establishments, and even for information dissemination. With the increasingly easy-to-use types of digital sign software and Media Sign Pro available in the market, the improvements and the decreasing cost of digital displays, this alternative to cumbersome signage continues to grow in popularity. You can see them flashing multiple ads one after another in gigantic LED panels that are now getting to be billboard-sized. They become updated display for flight schedules docked in every lounge in airports. Shops even use high-resolution LCD displays to showcase their latest products, promote their discounts and scroll though menus and their service choices. You can see digital signage along the major thoroughfares with advisory messages, as well as traffic and weather updates. Some local cable channels are also able to utilize a full-spec television display output created in software meant for designing digital signage.

With this, it can be recommended to be used in public offices and administration buildings. Remember that bulletin boards that are filled with posted paper sheets? When you wanted a bit of information and you’re directed to find it there, you have to haggle for standing room with everyone else just to skim your index finger through all that paper to find one line of text. Can you imagine how this simple digital sign software can make the experience less harrying? Think of just standing (or sitting on a nearby bench) comfortably while waiting for the high-resolution display near you to flash to what you needed. It would regularly go through all the bulletin information, so everyone can rest easy that the sheet of paper they’re waiting for hadn’t fallen from the board and flew off or got trampled somewhere.

The displays could also display navigational information, like whose offices can be found where, who are present and who’re out, and it could even include promotional media like recorded audio or videos for the office. Live streaming from relevant sites and channels can also be included for connectivity. They could also display process information like instructions on what to do for particular requests. This will finally remove the repetitive questions on what to do where for every single thing. Utilities like date and time, broadcast messages streaming through the RSS ribbon and the display’s built-in speakers (if this is included) plus other such features will also remove the need for wall clocks (that usually get faulty or have their battery die too soon), speakers just that only works thrice a day (at opening, when calling someone’s attention during operation, and after closing), and old tube-TVs awkwardly placed all over the offices. These utilities and many other content features can be added via tools in innovative digital sign software available in many different types sold in a range of prices.

digital-signage-displaysThe only visible problem for such a project is approval and budget. It is already very obvious that digital signage will be a great tool for public administrations and government offices to have. But even if the displays are steadily going cheaper, good quality softwares become available and hosting devices become more compact and easy to use, they still cost much. That’s especially, if you’re going to make a wide network for connected buildings over a large area. But for local projects that will require less than forty to fifty display panels, this should be easy enough, considering the benefits and use they can have. Public projects like this would also go through much approval, but once they do, everything will be smooth and easy. The real big challenge for approval was the budget anyway, and since the displays are the biggest concern in this aspect, that could be dealt upon. There are vendors who offer digital sign software that can be functional and produce quality outputs for reasonable prices. Some even have trial versions, and with their easy-to-use comprehensive interfaces, you might even finish a project well within the trial